Joe D’Iorio: Sure. Again, Tim, a great question. And what we really see is that programs will start out with a medical discipline with a focus on delivery of care and where we really see advantages and when programs are really working, we see those programs growing. So if I had a piece of advice, it would be always plan, build from the core out, the core being the network center ability to scale your program to be able to get that talent to the right place at the right time in a fluid and easy fashion whether they be inside the healthcare organization or whether they be outside that firewalled environment and out into the cloud as it’s called.
Tim Roan: That’s good advice. We see this phenomenon growing, we see the use of video in healthcare and the telepresence is always one that keeps coming back. I assume at TANDBERG you use that as well.
Joe D’Iorio: Yes, TANDBERG does have, we do have products that deal in that telepresence environment again, that ability to bring a group of individuals together. Telepresence by its definition, I think really is bringing people together and making it feel like you are all in the same room discussing the same issues at the same time. So in that telepresence or that virtual environment, it’s important to have the right mechanics to be able to allow it to feel like a fluid motion, you are all at the table at the same time.
Tim Roan: I have seen pictures of that. I haven’t actually experienced it myself but you seem and in fact anybody who watches 24, is familiar with the giant screen teleconference, the President of the United States, whoever it is that particular episode of 24 is talking to somebody across the world. But in a physician situation in a hospital or in a patient situation, you probably want something that just sits right there on a desktop computer, don’t you?
Joe D’Iorio: Yes, and in fact, that really brings about the wide spectrum of video conferencing devices that are all brought into this environment from the top end in that “telepresence” type environment to the mid-level, the regulatory environment, the products that are used in the emergency room and the ICU to bring that talent in and then the ability to allow that doc to be highly mobile. So we see PC video conferencing in that lower level that ubiquitous, commercial tool that allows that physician really to be anywhere anytime and to allow them to have that expertise at the right time at the right place.
Tim Roan: It’s changing the way medicine is practiced, especially in rural areas.
Joe D’Iorio: Well, it absolutely is and telemedicine has really got roots and the ability to streamline and change the delivery of healthcare, not from the quality, not from the medical assessment standpoint but from the be-there-now standpoint.
Tim Roan: That’s a perfect quote with which to wrap up. I think we are about out of time. So we — I want to thank Joe D’Iorio for being with us, the Healthcare Manager at TANDBERG.
Joe D’Iorio: Well, Tim, and if I might, I would like to provide you with one of our show giveaways, a pair of sunglasses. We see the future of telehealth so bright that you are going to need shades.
Tim Roan: Okay, well, thank you very much. I will give them a try right now. This is Tim Roan in Las Vegas. Thanks very much for being with us. Talking with Joe D’Iorio from TANDBERG at the ATA 2009 annual meeting.
